What type of communication helps to build and maintain the operations customer base?

Study for the Hospitality and Restaurant Management Test with flashcards and multiple-choice questions, each offering hints and explanations to ensure you're fully prepared. Elevate your skills and get ready to excel in your exam!

External communication is vital for building and maintaining the customer base in hospitality and restaurant management. This type of communication involves conveying messages to customers and potential clients outside the organization. It can include marketing efforts, promotional materials, social media interactions, customer service communications, and other interactions that engage and inform the public about the business's offerings.

By effectively utilizing external communication, restaurants can create a strong brand presence, develop customer loyalty, and attract new visitors. It allows businesses to present their values, respond to customer needs, and provide information about special deals or events, fostering a sense of connection with the audience. Ultimately, strong external communication strategies are essential for enhancing customer relationships and driving business growth.

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